The Whispr Process is optimized with a single thought in mind: social media content should be organized around people connecting with each other.
We are proud to combine a data-driven approach with relevant marketing activities to grow a brand’s social media fanbase stronger and stronger each and every day.
Short-term social media campaigns should be designed to increase long-term consumer loyalty. We firmly believe that listening is the first step to social media success and our data-driven approach ensures measurable results adding to brand value as well as to increased sales.
IntelligenceThere is a wealth of digital information on the web. Where do people talk? What do they talk about? Research, active listening and in-depth analysis allows brands to better understand how to best engage with the complex and ever-changing social media landscape.
Social media intelligence also provides valuable information for sales, customer service, business management and procurement. Whispr works to distinguish between all the noise and the actual information that will serve as key business intelligence.
Read more about social media intelligence
• Online Monitoring
• Target Group Research
• Improvement Analysis
StrategyWe create strategies that helps brands take the right steps into the ever-evolving social media universe. Establishing a strategy for social media should never be guesswork. A digital word-of-mouth strategy should always be based on a solid baseline of social media intelligence.
We create strategies as a result from our data-driven approach in order to make sure that they work well with the brand’s community. Whispr are also sensitive to the fact that different markets have different conditions and alternate online cultures.
• Strategy creation
• Creative concept creation
• New media guidelines
• New media models
• Search integration
CreationWe create platforms like campaign sites, forums and blogs. We optimize these for search, sharing and multi-level engagement. We design highly interactive and long-term presences on popular channels like Facebook, YouTube, Twitter and other renowned services. All depending on where the brand’s community prefers to interact.
We also create word-of-mouth concepts by tapping into relevant conversation topics and search volumes. Whenever we create social media content, we always take great pride in creating interactive and engaging material which is strategically based on solid social media intelligence.
• Graphic design
• Programming
• Social media commerce
• Campaign site creation
• Viral video creation
• Twitter following boost
PublicityReaching out to the online universe of top bloggers and social media influencers is becoming increasingly important for brands all over the world. Before reaching out to their community, we make sure our clients are listening to what these online influentials are saying and what types of incentives trigger them.
Brands who have done their homework properly will never have to shout their messages; a well-prepared brand needs only to whispr its message to the right influentials.
• Blogger outreach
• Social media releases
• Viral spread
• Brand fan engagement
ImprovementBeing active in social media requires a constant and humble learning process. Growing a community of highly interactive and engaged fans will be crucial to driving sales in a world where personal recommendations are becoming increasingly important. But to be successful long-term in social media, brands need to learn and adapt to their community.
Brands who constantly evolve together with their fans will be better equipped to face challenges and to influence their key online ambassadors.
• Crisis prevention workshops
• Social media for business
• Organizational adaptation
